Launch a Local Directory in a Weekend
Directory sites stall on data entry, not design. Importing the listings is the part worth solving.
Read article →Resource category
Creator Guides
Hands-on notes for makers building content systems, shops and directories.
Turn One Product Into a Week of Content
You do not need to be on camera to show up everywhere. Here is the faceless-content routine we use.
Read article →The practical end of running a shop
Two long-form pieces on the jobs that quietly consume a week when you sell digital products.
The first is the content problem. One product needs to reach Pinterest, YouTube, Instagram and Facebook, each wanting a different size and a different caption, and doing that by hand for every release is several hours of near-identical work. The article walks through turning a single product into a week of posts systematically, so the work happens once rather than five times.
The second is the directory build: what it actually takes to get a local business directory live in a weekend, where the time goes, and which parts are worth automating with a CSV import rather than entering by hand.
Both are written from running this shop, so the numbers and the dead ends are real ones. They are free to read and stand on their own. If a tool of ours happens to do the job described, it is named at the end of the article and not before.